Situated at the foot of the Glentress Forest in the Scottish Borders, the Glentress Hotel has a rich history of hospitality in the local area of Peebles.
New ownership aims to provide great value accommodation and hospitality for those exploring the local landscape.
We helped transform Glentress Hotel into a clean and modern brand that perfectly reflects their tranquil surroundings, giving them a fresh face that’s instantly recognisable and relatable to a younger audience of mountain bikers using the hotel as a resting point.
The new logo takes inspiration from the unique architecture of the hotel. The minimalist lines of the building cut a dramatic shape in the surrounding landscape, creating an iconic silhouette which is recognisable and desirable as a destination. Rich and deep greens emphasise the hotel’s links with nature and a contemporary typeface is used to modernise the brand further. We also created a modular strapline which can be linked or unlinked to the brand when necessary. The new owner’s tagline ‘Ride, Eat, Relax, Repeat’ can be featured along with the main brand or on its own when required.
We wish all team at the Glentress Hotel all the best for the future, next time we’re down that way we’ll be sure to pop in for a coffee and cake!